What Kind of Marketing Is Done?

Here are a few avenues we use to market your home, both online and off.  The most important however, is a proprietary online system that our company, OPTIMA | Advanced Marketing Solutions developed in conjunction with Varshaa Weblabs.  Click here to learn more.  Called ListingNiche MLS, No other agency can offer this level of service and ingenuity.

Multiple photos: Studies show that buyers are more likely to visit a home that includes multiple photos of the listing. Well-lit, wide-angled photos highlight your home's best features and important rooms.

Designated website: If you wish, we will develop a customized website for your home is an effective online marketing strategy. We have websites for many neighborhoods and addresses that prove to be effective.  Your Website can showcase your home with photos, virtual tours or videos, and details about the property and surrounding neighborhood.

Virtual tours: Video tours can be posted with or without a designated property website. Giving buyers an inside look at your property online can get them interested enough to schedule a showing.

Home search websites: More than 75 percent of buyers start their home search online. It’s important that your listing receives full exposure in the MLS and in search engine results. Posting your listing on Craigslist, Facebook, newspaper websites and elsewhere can also be effective in reaching potential buyers.  We will post on your behalf on these websites.

Remax.com: All RE/MAX listings (as well as listings from other companies) appear on remax.com, where millions of buyers browse for homes and see listings with multiple photos, property descriptions and other details.

Design Center: We have access to a proprietary design center that enables us to create professional marketing materials of your home for print and/or online exposure.

The RE/MAX network: Another advantage of choosing RE/MAX is direct access to a network of nearly 90,000 RE/MAX agents around the world, many of them working with motivated buyers.

The RE/MAX yard sign: The RE/MAX Balloon is among the most recognized logos across all industries, not just real estate. A RE/MAX yard sign in front of your house makes an immediate, positive connection with potential buyers who already know the brand.

This is a list of just a few of the things we offer.  Click here to learn more.

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Matt Lippon

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