What do you get when you combine four great businesses? Allure & Co. Studio 1328, Boat House Apparel, Lake Life, and House of Fleur are all of the amazing businesses in the chic space in downtown Spirit Lake. This beautiful space is also a great place to hold intimate events, birthday parties, and more. The women that make up Allure & Co. have an amazing insight to style, fashion, photography, and interior design. Be sure to check out one of the newest businesses on Hill Ave!

Open 7 days a week and all year round, Fashion Formula showcases clothing for any season in sizes S to 2X! From dressy to casual in brand names such as Karen Kane, Erin London, Ethyl, Multiples, Jess & Jane and many other brands; as well as shoes, handbags, and accessories to complete any outfit.

New to Spirit Lake is Lisa's Bakery. We have heard wonderful reviews of her caramel and cinnamon rolls and has a variety of other bakery goods. Set up for convenience, Lisa’s Bakery also offers a variety of take and bake meals for the busy working family or a nice break for the stay at home mom who wants a healthy satisfying meal for her family without having to be in the kitchen for hours. This place is all about convenience with a new fun twist on getting home cooked meals from Lisa's table to yours.